#106 The Power of People: Recruiting Motivated Employees and Fostering Winning Teams with Property Management President Robbie Mejia

On today's podcast, we have Robbie Mejia, President of Property Management. We'll hear about her role, specifically regarding recruitment & hiring, culture, team motivation, accountability, delegation, and more.

Read More
#105: The Happiness Formula for Property Managers: Strategies Revealed + Inspirational Interview

We've identified three often underestimated areas that can empower property managers to maintain their joy, even in the face of challenging circumstances. These keys revolve around effectively managing your morning, attention, and energy.

Read More
#104 AIM Conference: What Property Managers and Apartment Marketers Need to Know

Two major themes emerged in this year's AIM conference: AI and centralization. Listen in for takeaways for onsite teams.

Read More
June Resident Event Ideas

Do you hear that? That’s summer and she’s ready to PARTY! We’re sharing our June 2023 resident event ideas that your residents will not want to miss. Summer gives you the perfect opportunity to hit on those outdoor, communal amenities that renters are after by hosting resident events in those areas. According to 2022 NMHC/Grace Hill Renter Preferences Survey, amenities that ranked high outside of the typical washer/dryer or air conditioning, were outdoor features like roof-top patios, parks, playgrounds, and more. People want a variety of spaces outdoors to enjoy and hosting your events there only reminds them those places are waiting for them.

Read More
#102: May & June Resident Event Ideas

The May and June edition of SproutMonthly: The Apartment Marketing Magazine is full of resident event ideas you don’t want to miss!

Read More
May Resident Event Ideas

We’ve got a ton of exciting resident event ideas for May 2023 that will bring some sunshine into your community. If your residents have a few friends in the community it makes it 38% more likely they will renew their lease according the a survey done by Apartment Life. In property management you have a unique opportunity to create those experiences conveniently for your residents so it’s a win-win for everyone.

Read More
#101: Leasing Unplugged: A Look Through the Lens of a National Leasing Director

As National Director of Leasing at GMH, Alex Rippy's role is multifaceted and dynamic. Alex joins us this week and we talk all things leasing.

Read More
Don't Let Your Residents Ghost You

If your prospects and residents don’t have an emotional connection with your team or apartment, then any slight discomfort will have them ghosting you. That’s why it’s so important to continually create and maintain personal relationships at your apartment community from your apartment marketing, resident events, and overall resident appreciation. We at Sprout Marketing want to share our tips so you can avoid ghosting at all costs!

Read More
#99: April Resident Events + Secrets from a Luxury Marketing Specialist

The April edition of SproutMonthly: The Apartment Marketing Magazine is full of resident event ideas, plus, we’re sharing secrets from a luxury marketing specialist.

Read More
#98: Multifamily Through the Lisa Trosien Lens: A Career of Lessons

Lisa Trosien, Award Winning Multifamily Speaker, Educator, Consultant, Mom, Proptech Advisor, Sales Training Expert, Apartment All Star… is joining us for this week’s podcast. And she’s sharing a career’s worth of lessons.

Read More
#96: Your Apartment Community Marketing & Resident Event Plan for March

The March edition of SproutMonthly: The Apartment Marketing Magazine is full of SPRING apartment marketing ideas and resident event ideas. Plus, don’t miss special member guest and Resident Services Coordinator, Anna-Maria Dimitratos.

Read More
#95: Mike Brewer: The OG of Multifamily Talks AI, Rapid Growth, Leadership & Lessons Learned

Mike Brewer, COO at The Radco Companies, sits down and shares how a personal routine helps him show up as the best version of himself for other people, how to implement a to-do and to-don’t list, the benefits of a gratitude journal, dealing with setbacks, the pros and cons of personal branding, a reading list that will open new doors, how to spot diseased sheep in an organization, and his most important piece of advice for onsite team members. 

Read More
Easy Candy Apartment Events and Marketing Ideas

Check out our sweet and easy, budget-friendly ideas for your next apartment event. We’ve got everything you need to host the perfect Candy Bar at your apartment, plus flyers for Marketing, Renewals, and Referrals. Use this full-circle campaign to cover all of your marketing and retention needs this month!

Read More
#94: Apartment Marketing Trends in 2023 You Need to Know

Chris Arnold, Co-Founder of Authentic, and Natalie Linan, Director of Marketing for Black Field Management, join me this week to share apartment marketing trends in 2023 that you need to know. This is part two of our Marketing Masters Series.

Read More
#93: The Future of Apartment Marketing with Kristi Fickert & Grady Newman

I've invited several of my friends and colleagues that I admire in the marketing space to teach us all things marketing for 2023. This week, join Kristi Fickert, VP of Enterprise Growth at Realync, and Grady Newman, Founder at Resi as they share some marketing tips and trends for 2023, as well as some marketing areas you might be underutilizing.

Read More